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How Big Data is Transforming Marketing and Advertising Strategies
In today’s digital age, data has become a powerful asset for businesses across various industries. One area where data analytics is making a significant impact is in marketing and advertising strategies. The advent of big data has revolutionized the way companies approach customer insights, allowing them to make more informed decisions and create personalized experiences.…
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Prunedge CPIO, Lanre Akomolafe, Urges Policy Reforms and Collaboration for Nigeria’s Digital Economy Growth on Silverbird Breakfast Show
The SilverBird Breakfast Show is a highly anticipated television program focused on discussing topical issues concerning the Nigerian society in the areas of healthcare, technology, entertainment, travel, and tourism, as well as fashion and lifestyle. The episode, which aired on Thursday, May 11th 2023, focused on Nigeria’s Digital Economy and its potential for growth and…
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Emerging Trends in Mobile App Development: What You Need to Know
Recent years have witnessed unprecedented growth in mobile app development, with millions of people relying on mobile apps in their daily lives. This surge in demand has paved the way for numerous emerging trends in mobile app development, which both developers and businesses must consider. As technology advances, mobile app development is becoming increasingly popular…
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The Role of 5G in Advancing the Next Generation of Technology
The advent of 5G technology marks a significant leap forward in the world of wireless communication. As the most advanced and cutting-edge generation of wireless technology to date, 5G is designed to be faster, more reliable, and to have lower latency than its predecessor, 4G. In this blog post, we’ll explore the many ways in…
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Transforming Customer Experience with Chatbots and Virtual Assistants
As businesses continue to navigate the ever-changing landscape of customer service, delivering exceptional customer experiences is no longer an option, but a necessity for companies to remain competitive. With rising customer expectations, increased competition, and the shift to digital channels, businesses must find innovative ways to connect with their customers and provide personalized, seamless experiences.…